Buc-ee’s and Its Beaver Build on Cult Following
Monday, October 13th, 2008
Quirky Texas outfit brings more of its stores — and those billboards — to Houston area
By DAVID KAPLAN
Copyright 2008 Houston Chronicle
Oct. 13, 2008, 12:35AM
Perhaps more than any other Texas store, Buc-ee’s implores people to use its bathrooms.
Near the Louisiana border, a billboard says: “Only 262 Miles to Buc-ee’s. You can Hold It.”
Another one reads: “Restrooms So Clean We Leave Mints In the Urinals.”
The idea behind the billboards: When motorists pull in to use the restroom, they are likely to buy.
And at Buc-ee’s, they can buy things they won’t find at most other gas station-convenience stores. (more…)
